Axie Infinity Collaborates with Grab Philippines, Offers Rewards to Users, AXS Price Increases by 12%
Axie Infinity has teamed up with Grab Philippines to provide rewards and discounts to users, opening up opportunities to reach new potential customers. The AXS price has responded positively to this news.
Axie Infinity Collaborates with Grab Philippines, Offers Rewards to Users, AXS Price Increases by 12%
On November 24th, 2023, Axie Infinity launched its Merch Store, selling merchandise such as shirts, hats, accessories, and plush toys featuring the project's logo and Axie characters.
We’ve partnered with Grab to offer our Filipino Lunacians a few extra perks: visit the Merch Store via the Grab app to earn Grab reward points and receive discount codes that can be used to buy certain items from the Merch Store.
— Axie Infinity (@AxieInfinity) November 26, 2023
🛒: https://t.co/BwAzaAu5wo pic.twitter.com/gxBKqWvB5B
In addition to the merchandise produced by the team, users who own Axie NFTs can also create and list their own goods on the store, with 100% of the revenue going to the creators.
We’re on a quest to change gaming forever. We’re a movement. The best movements are defined by the gear, the armor, the uniforms they wear into battle.
— Axie Infinity (@AxieInfinity) November 24, 2023
Today, we deliver on a dream we have long shared together.
Today, the Axie Merch Store is LIVE!
🔗 | https://t.co/BwAzaAtxGQ pic.twitter.com/UWJi8oiSLv
Simultaneously, the project announced a collaboration with Grab's ride-hailing app in the Philippines to offer rewards and various benefits to users.
Grab app users can access Axie's Merch Store directly from the Grab interface and receive discount codes to purchase items from the store.
Source: Axie Infinity
This partnership could potentially bring in new users for Axie, enhancing brand visibility and coverage through Grab's widespread popularity.
This move marks a significant milestone in positioning Axie Infinity as a lifestyle brand, emphasizing community ownership.
The project also hints at the possibility of expanding this collaboration to other Southeast Asian countries, given Grab's user base of over 180 million across nations like Vietnam, Thailand, Singapore, Malaysia, and Indonesia.
Axie Infinity has evolved from a leading GameFi game into a dynamic gaming ecosystem. Sky Mavis, the company behind Axie Infinity, continues to incubate and launch various other games.
Meanwhile, Ronin, a dedicated blockchain for gaming ecosystems, is rapidly advancing with numerous innovative game projects, attracting significant attention such as Pixels.
All these activities demonstrate Axie Infinity's commitment to innovation and long-term development.
AXS has surged by over 12% in the past 24 hours, trading around $7 USD.
Chart: 1H chart of AXS/USDT pair on Binance at 01:00 PM on November 27, 2023
Recently, Grab's Singapore app also announced a collaboration with Circle, the issuer of the USDC stablecoin, to pilot cryptocurrency wallet testing.
