Blur NFT Marketplace Announces Season 2 Airdrop Conditions

Following a major airdrop earlier in February, Blur, the rising NFT marketplace, has unveiled the requirements for its second BLUR token airdrop.

Blur Reveals Details for Next Airdrop

On February 22, Blur—the NFT trading platform poised to challenge OpenSea’s dominance—announced the criteria for participating in the second BLUR airdrop.

In contrast to the initial airdrop of 360 million BLUR earlier this month (Season 1), the upcoming Season 2 airdrop will distribute over 300 million BLUR tokens to eligible users at a future, yet-to-be-determined date.

Blur has hinted that maximizing the number of tokens received will depend on “loyalty” to the project. NFT marketplace users can earn airdrop rewards through the following actions on Blur:

• List NFTs on Blur: The more NFTs listed, the higher the chance of receiving the airdrop.
• List High-Value Collections: Listing valuable and trending NFT collections increases the probability of receiving the airdrop.
• Achieve 100% “Loyalty” Score: By exclusively listing NFTs on Blur and avoiding other NFT platforms. Blur will provide tools to help users remove NFT listings from other platforms to maximize their loyalty score.

Similar to Season 1, the Season 2 airdrop will initially return NFTs in the form of Care Packages with varying rarities, correlating to the amount of BLUR tokens one can earn. These NFTs will be unlocked and exchanged for tokens once the airdrop is officially announced.

Blur also warned NFT investors that the project has mechanisms in place to prevent airdrop exploitation tactics, such as listing NFTs at unreasonable prices, self-trading, or listing spam collections, ensuring that airdrop rewards go only to those genuinely contributing to the project’s success.

According to BLUR’s tokenomics, 51% of the total supply of 3 billion BLUR will be allocated to the community through airdrops, with 360 million for Season 1 and 300 million for Season 2, indicating that Blur may conduct additional airdrops in the future.

BLUR Token Price Update

The BLUR token is currently trading around $1, reflecting a more than 20% drop as of the writing of this article, influenced by the broader crypto market adjustments and news that the upcoming BLUR airdrop will not require holding BLUR tokens. Notably, despite being listed on most major exchanges, BLUR has yet to receive approval from Binance.

BLUR Price Movement from February 16, 2023, to February 22, 2023. Source: CoinMarketCap

Blur’s Surge Threatens OpenSea’s Position

As reported by Coin68 earlier this week, Blur’s popularity remains strong with a 24-hour trading volume exceeding $100 million on February 19—five times higher than OpenSea’s volume.

According to data from DappRadar, since February 18, Blur’s daily trading volume has consistently exceeded $70 million, a remarkable feat given the significant decline in NFT market interest since mid-2022.

Despite launching only in October 2022, Blur now commands a 53% market share in the NFT marketplace niche, according to Delphi Digital statistics.

Last week, Blur declared a “war” on OpenSea by stating that only collections listed exclusively on Blur and blocking competitors would be eligible for royalties. In response, OpenSea was forced to quickly eliminate trading fees and allow royalty fee customization to retain both NFT collectors and creators.

However, The Block reported that within one hour of announcing the criteria to achieve maximum “loyalty” points on Blur for the Season 2 airdrop, over 1,250 addresses opted to delist all NFTs on OpenSea.

Another indicator of Blur’s growth is its total value locked (TVL) of over $125 million, which is 2.5 times higher than the entire Aptos layer-1 blockchain.

The NFT community has also noted that some users are listing 135 high-value NFTs for a total of 5,554 ETH (over $9 million), presumably to leverage Blur’s ample liquidity for profit while also meeting airdrop eligibility criteria.