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BTC $96,420 +2.34% ETH $3,280 +1.82% SOL $185.40 -0.92% BNB $642.50 +0.45% XRP $2.18 +3.12% DOGE $0.082 -1.50% ADA $1.05 +0.80% AVAX $42.10 +1.15%
BTC $96,420 +2.34% ETH $3,280 +1.82% SOL $185.40 -0.92% BNB $642.50 +0.45% XRP $2.18 +3.12% DOGE $0.082 -1.50% ADA $1.05 +0.80% AVAX $42.10 +1.15%
08/04/2026

Strategy Sells 1,638 BTC for $104.7M, Holdings Now 842,138 BTC

What happened: Strategy (MSTR) sold 1,638 BTC between July 27 and August 2 for approximately $104.

Strategy Sells 1,638 BTC for $104.7M, Holdings Now 842,138 BTC

What happened: Strategy (MSTR) sold 1,638 BTC between July 27 and August 2 for approximately $104.7 million at an average price of $63,957 per bitcoin. The proceeds were split evenly between preferred stock dividends and share repurchases. Following the sale, Strategy's total bitcoin holdings stand at 842,138 BTC—about 4% of the total supply—valued at roughly $52.6 billion. The company’s aggregate cost basis is $63.5 billion, implying an unrealized loss of $10.9 billion. This marks the second consecutive sale after five weeks without net accumulation.

Why it matters: The move highlights a shift in Strategy’s approach, with bitcoin sales now funding corporate obligations rather than pure accumulation. While some interpret the sales as bearish, the company frames them as routine capital management. Michael Saylor clarified that his "never sell" mantra applies to personal holdings, not the corporate treasury. The sales underscore the tension between bitcoin maximalist rhetoric and the practicalities of managing a large, leveraged public company balance sheet.

Source: The Block