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07/08/2026

Tether Invests $20M in Mercado Bitcoin Amid LatAm Tokenization Boom

What happened: Tether announced a $20 million strategic investment in Mercado Bitcoin, Latin America's largest regulated crypto platform, which serves 4.

Tether Invests $20M in Mercado Bitcoin Amid LatAm Tokenization Boom

What happened: Tether announced a $20 million strategic investment in Mercado Bitcoin, Latin America's largest regulated crypto platform, which serves 4.5 million users and has issued over R$2 billion (~$370 million) in tokenized assets. The funding will support payments infrastructure, tokenized investment products, lending, and international expansion. Tether is also integrating its Oobit app with Brazil's PIX network, which has over 170 million users.

Why it matters: The deal signals Tether's pivot toward Latin America as regulatory pressures mount in Europe, particularly under MiCA rules restricting USDT. While the $20 million investment is modest relative to Tether's $180 billion+ reserves, it positions the company for growth in a region with accelerating demand for on-chain financial services and stablecoin rails.

Source: The Block